Posts Tagged ‘writing’

Groupon Chicago

May 28th, 2011 by Collin Canright | No Comments | Filed in Business, Chicago

Why Groupon is a perfectly Chicago company

It’s hard not to read about Groupon, currently the most mediafied of Chicago companies. It’s got a What’s Hot tab on TechCrunch. It’s national burger weekend deals made Crain’s and other media, and it’s one of several pre-IPO companies cited as examples of a new tech bubble. Groupon brings a lot of tech start-up luster to Chicago.


All that attention–along with discussing innovation at last week’s MIT Enterprise Forum Chicago Whiteboard Challenge and reading Malcom Gladwell’s May 16 New Yorker piece on the story of creativity and innovation at Apple Computer and Xerox PARC–got me thinking about Groupon and its Chicago location.


Chicago is not technology like Silicon Valley or Boston. There is not the mass of high tech here out there. The mass of innovation in Chicago spans a much wider range of industries, as shown by winners of the Chicago Innovation Awards, now in their 10th year.


Chicago is manufacturing (food, healthcare, drugs), finance (economic thought and trading products), and media-entertainment (Oprah and improvisational comedy).


And retailing.


It’s retailing and advertising I think of when I think of Groupon.


Like Chicago retailer innovators Sears, Wards, and Spiegel, Groupon is a retail sales organization. Like old catalogs of those retailers, Groupon relies on a clever copywriting style for its pitches (not without its critics). It also relies on a savvy sales force (akin to buyers) to source and sell local deals. It’s a direct-response sales organization using email rather than postal mail.


Where else would Groupon be? Not the technology garages of Silicon Valley but the old Wards warehouse in Chicago. As Gladwell suggests with innovation, the new Chicago spirit of progress is a new incarnation of the old.


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Noteworthy Links (Ideas, Service) for 2011-04-25

April 25th, 2011 by Collin Canright | No Comments | Filed in Business
How To Steal Like An Artist (And 9 Other Things Nobody Told Me)
I liked Auston Kleon’s idea of newspaper blackout. I really like this post on how ideas evolve. Nothing is original. Yet combinations of existing ideas (mashups in today’s parlance) can produce strikingly original results. This post provides a good description of the process of making that happen.

How To Steal Like An Artist (And 9 Other Things Nobody Told Me)

I liked Auston Kleon’s idea of newspaper blackout. I really like this post on how ideas evolve. Nothing is original. Yet combinations of existing ideas (mashups in today’s parlance) can produce strikingly original results. This post provides a good description of the process of making that happen.

What you should do with your crappy little service business

I had to read this. As someone who runs a crappy little service business, the title pissed me off. It’s a very good article on why NOT to raise venture funds, why sales is a great form of financing, how to build a service business, and why service businesses can be fun and rewarding.

Why trends are for suckers

“It feels good to be trendy.  You can be sure that you’ll have a lot of company.  And that’s exactly the problem.  It’s easy to go wrong when everybody around you thinks it’s right.” Good post covering some of the dominant models of innovation adoption, with a focus on how not to be taken in by the crowd, no matter how wise it may seem.

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Zemanta

January 30th, 2010 by Collin Canright | No Comments | Filed in Technology

Last week I started to use the Zemanta plug-in for Google Chrome as a tool to help in writing posts for the two WordPress-based blogs I write. I am impressed and will continue.

Zemanta uses the slogan “Blog Smarter” in its title bar and the line “Write your post . . . Enrich with Zemanta . . . Get more traffic.” I can’t say anything about the claim “get more traffic,” but I have found that the tool both make blogging easier (I’ll use that for smarter) and enriches posts.

Read more in “Extending Blog Posts with Zemanta” in my Canright Communications Onlines blog.

Reblog this post [with Zemanta]

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